Blake Ashby has been involved in early stage companies for over thirty years, as a principal and as a consultant through his firm, Ashby Technical Writing.  ​​

Numbers don't lie. You can lie about the meaning of your numbers, but the numbers themselves always tell the truth.

A business plan is like a window. A bad business plan, like a dirty window, keeps a good idea from coming through. But a good business plan for a bad idea makes it obvious how bad the idea is. ​

Everything good takes time.

If there wasn't blood, it wouldn't be Capitalism... unfortunately, sometimes it's yours. ​

You can't spend pride.

In starting a business, there are no right or wrong answers, only better or worse, and you can't know until after the fact.

Good contracts make good friends.

Some of Blake's Projects